Rhea Ghelani

Spearheaded the creation of scalable design systems and product vision alignment for a SaaS/Enterprise company, collaborating with cross-functional teams to deliver intuitive, user-centered solutions.

• Spearheaded the creation of a scalable design system and component library, boosting design consistency and reducing developer handoff by 30%.
• Led product vision alignment and roadmap workshops, proactively identifying and capitalizing on UX opportunities to enhance operational efficiency.
• Accelerated MVP feature releases by conducting rapid prototyping, heuristic evaluations, and usability testing, ensuring compliance with industry standards.
• Fostered a collaborative, feedback-driven design culture by mentoring junior designers and facilitating internal UX reviews, enhancing team capabilities and design quality.

Designed and delivered responsive, user-centered website interfaces for a construction firm, developing a cohesive visual language and scalable UI components while collaborating closely with clients to optimize layouts and usability.

• Developed a cohesive visual language with typography, color palette, and scalable UI components, delivering high-fidelity Figma mockups for core pages like Home, About, Projects, and Contact.
• Collaborated directly with the client to refine layouts and industry-specific UI patterns, organized components for seamless developer handoff, and improved post-launch service inquiry rates through visually engaging, user-friendly layouts.
• Designed a responsive, end-to-end website UI for a construction firm, creating clean, modern interfaces optimized for desktop and mobile platforms.

Conducted iterative usability testing and restructured information architecture to improve task success rates and navigation efficiency for child-friendly prototypes.

• Conducted iterative usability testing to validate design decisions, significantly improving task success rates for educational prototypes.
• Delivered high-fidelity, child-friendly prototypes with accessible UX standards within aggressive 2-week sprints.
• Restructured information architecture via card sorting, boosting navigation efficiency and task success rates for enhanced user experience.

Conducted mixed-method UX research and rapid prototyping for operational service tools, leveraging AI to automate research synthesis and improve technician efficiency.

• Executed mixed-method UX research and rapid prototyping initiatives for enhancing operational service tools.
• Automated research synthesis and reporting using AI tools, achieving a 30% reduction in analysis time.
• Designed and implemented a geolocation-based "Nearby Services" feature, directly improving field technician efficiency and service delivery.

Re-designed responsive UI components for mobile and web platforms, conducted A/B testing, and performed accessibility audits to enhance product discovery and optimize interfaces.

• Re-designed responsive UI components for mobile and web platforms, leading to a 20% improvement in contact page applications.
• Conducted A/B testing on homepage layouts, filtering systems, and product listings, significantly enhancing product discovery.
• Performed accessibility audits aligned with WCAG 2.1 standards, optimizing interfaces for screen reader compatibility and broader user access.

Led end-to-end product strategy, UX research, and accessibility planning for an AI-enhanced application, delivering equitable and user-centered digital experiences for neurodiverse children. 1. Designed an inclusive, AI-enhanced application, significantly improving engagement and accessibility for vulnerable, neurodiverse children. 2. Directed end-to-end product strategy, UX research, and accessibility planning, ensuring the delivery of equitable, user-centered digital experiences. 3. Optimized user journeys and validated features through rapid prototyping, usability testing, and stakeholder workshops for neurodiverse audiences.

Led the design and implementation of Social-Emotional Learning (SEL) curricula for children, developing product strategy and directing cross-functional teams to create inclusive learning modules. 1. Designed and implemented impactful Social-Emotional Learning (SEL) curricula for children, enhancing educational outcomes and emotional development. 2. Developed comprehensive product strategy and roadmap planning, effectively balancing organizational goals with significant community impact. 3. Directed cross-functional teams in co-creating inclusive, culturally relevant learning modules, expanding access for underserved communities.